About Camille
Art history major.
Meta ads expert.
Now your AI guide.
I came to marketing through art, not algorithms — and that's exactly why my approach is different. I've spent 10 years helping businesses grow through smart, creative strategy. Now I'm doing the same thing with AI.
The origin story
I didn't plan to become
a marketer. Art planned it for me.
I grew up in the Bay Area and the foothills of Northern California — the kind of place where you learn early that the best things in life take time and intention. I studied art history at UC Santa Cruz, which taught me something no marketing course ever could: how to look at something and understand why it moves people.
After college I worked at the de Young Museum in San Francisco during the recession — surrounded by beautiful things and wondering what came next. Then a scrappy startup nonprofit called the C100 gave me my first real taste of communications and social media strategy. I traveled across Canada, worked with founders and changemakers, and discovered I loved helping organizations find their voice.
When I left San Francisco to go fully remote — before that was a normal thing — I started offering social media strategy to early-stage brands. I worked with companies like Beekeepers Naturals and Dress It Up Dressing in their very early days. But something was missing. Social media management felt like spinning plates. I wanted to help businesses actually grow.
Then I discovered Facebook ads. Here was a place where the analytical and the artistic lived together — where I could blend creative instinct with data, strategy with storytelling, and see results in real time. I got really good at it. And I loved every minute.
The pivot
I saw the writing on the wall —
and honestly, it scared me a little.
Over the last two years, something shifted in Meta ads. The algorithms got smarter, the landscape got more crowded, and I started watching AI quietly transform everything around me. I could feel where things were heading.
Then one day I created a video of myself from a single photo. It looked like me. It sounded like me. It moved like me. I sat back and thought: this technology is going to change everything — and I need to decide right now whether I'm going to lead people toward it thoughtfully, or watch from the sidelines.
"AI is not going anywhere. The question isn't whether to use it — it's how to use it in a way that still feels human. That's the work I want to do. That's the work that matters."
I'm not going to pretend I'm not a little in awe — and a little unsettled — by how fast this is moving. I think that's actually the right reaction. It means I approach this work with humility and care, not hype. My job isn't to automate you out of your business. It's to help you figure out where AI makes you better, faster, and more free — while keeping everything that makes you irreplaceable.
The life behind the work
Business isn't separate from life.
It's built inside it.
I'm fully remote, based in Rocklin, CA — a suburb of Sacramento — with my husband, our two-year-old son, our dog, and two cats. My mornings usually start with a family walk before the work day begins. I do client work in the morning and consults during nap time in the afternoon.
I run multiple businesses — this one included — and I've learned that work-life balance isn't about keeping the two separate. It's about building work that fits around the life you actually want. I work with my son around, and I'm genuinely proud of that.
Getting to where I am wasn't always easy. My husband and I spent six years and over $200,000 trying to build our family. It was the hardest, most humbling thing we've ever done — and it gave me a kind of perspective and resilience that no business experience could. If you've been through something similar, you know what I mean when I say it changes what you build for and why.
Everything I build — every client I help, every business I grow — is to show my son that you can create something with integrity and a human touch. That ambition and authenticity aren't opposites. That's the example I want to set for him. He is my why.
I also run three other businesses — because apparently one wasn't enough. Each one taught me something different about growing a brand from scratch, and I bring all of it to the work I do with clients.
An honest take on AI
Yes, AI is a little scary.
That's exactly why you need someone who gets it.
I'll be straight with you: when I first created an AI video of myself and heard it speak in my voice, I had a moment. I think everyone who has seen this technology up close has had that moment. It's remarkable and unsettling in equal measure.
But here's what I know after 10 years of watching technology transform marketing: the tools that feel the most disruptive create the biggest opportunities for the people who learn to use them with intention.
The businesses that win won't be the ones that replace themselves with AI. They'll be the ones that use AI to show up more consistently, serve clients more thoughtfully, and free up time to do the work that only a human can do. That's what I help you build.
If this resonates —
let's talk.
No pitch decks, no packages to browse. Just a real conversation about your business, where you're stuck, and what's possible.